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Car Buyers’ How-To Handbook

Don’t Fall Victim to the Creative Math Car Salespeople Use to Confuse You!

Get your free copy of Car Buyer’s How To Handbook
#1 Car Buyer guidebook

Packed with strategies for navigating the car market: Car Buyers How-To Handbook
will teach you how to take the situation into your own hands & get the best out of any car deal.


Don’t buy a car without reading this first.

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This book was very helpful in my preparation to buy a vehicle . I considered both new and used cars because I wasn’t sure if it made sense to trade my vehicle in or just keep it.
De Girl

The most impressive self-help car buying book available.

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The author presents concepts and stories about how car dealers squeeze every penny out of customers were almost unbelievable.

A must-have when purchasing a car.

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I got this when purchasing my teen her first car. The worksheets were very helpful for me to figure out how much we could afford and the tips within the book were very helpful to know that I was not overpaying. 

Save Money

This book provides insights and strategies to avoid the deceptive tactics used by car salespeople, which will save you thousands of dollars.

Outsmart Salespeople

By investing in this book, you can save yourself the frustration and financial burden that comes from falling victim to car salespeople’s creative math.

Improve Negotiation

By reading this book, you will learn how to ask the right questions, analyze different financing options, and negotiate the price effectively.

Hi, I’m Martin Cannon

With over 40 years in automotive sales, retail, finance, and auto management, Martin Cannon knows all the angles car salespeople use to make the deal. Martin taught and trained car salespeople in professional selling systems and gimmicks used to routinely confuse the customer.

This workbook discusses the dealership’s strategy and prepares you for every angle they use. Before you ever walk in the dealership door, you will know your budget, the value of your trade, and the payment you will pay (to the penny).

How to Use This “Handbook”

The difference between this handbook and other “Car Dealer Secrets Revealed” books out there is our created-from-scratch Car Buyers’ How-To Handbook Worksheets! 

We designed these worksheets ourselves, testing and refining them until our readers agreed they were essential for figuring out:

What vehicle they wanted

How much they could afford

Where to buy their next vehicle

How to get the best trade-in value

How to get to your best possible deal with a stress-free car-buying experience!

Knowledge is power, and we know this is the best car-buying guide on the market because it will empower you. Use it like a handbook, and you’ll always be glad you had it.